IntroThe world is more connected than it has ever been. Though it might seem silly to say, mobile apps have actually played a big role in that process. We live in a world where one Vietnamese developer can make the most popular video game in…
Intro It took a while, but you did it – through blood, sweat, and tears, your hard work has paid off; you’ve developed a brilliant app. Only one problem remains: no one’s downloading it. What happened? Where did you go wrong? Well, if you’re like…

Will Chatbots End The Life Of Mobile Apps?

Fri 10 February 2017 Written by Evi Evi
The chatbots are here! They're creeping into the mainstream, and companies are implementing them at an ever-quickening pace. But, what, exactly, is a chatbot? A chatbot is, simply, software that you converse with, via text or voice. A chatbot simulates human interaction while allowing humans…
It's true that the App Store is overcrowded. It's also true that there are app developers who are barely earning from their creations. Yet despite the stiff competition, there are still those who manage to hit it big and become hugely successful. Naturally, you'll be…
Mobile app development companies are no strangers to overnight success. But even then, sudden sensations are more the exception than the rule. Halfbrick Studios is one such mobile app development company that worked through its fair share of adversity before releasing something wildly successful. Halfbrick…
As a software development company, you must be very well aware that mobile apps can be very lucrative when done right. Ever since app stores made it easier for mobile users to access applications on their smartphones, monetizing these apps were practically automatic. If you’re…
Having an online presence for your business is no longer enough nowadays. With so much competition around, it’s critical that you are able to maximize as much of the online space available. Beyond having your own company or product page, you should know to take…
If someone told you that an up-and-coming shopping app is poised to make a billion sales every year, you might be thinking that he’s joking. After all, Alibaba, which launched in 1999, got nearly $400 billion in 2014, while Amazon, which went live in 1995,…
Truth be told, there are countless of dating apps aiming to lead a person to a potential date, and the introduction of a new one wouldn’t come as a surprise to anyone. Yet TrueView is different – in fact, this app has been dubbed as…
Are you finally executing an app idea you’ve had for a while? You may have very sound plans in your head, and a team of competent app developers for hire at your back, but there’s still one thing you need to do. You need to…
It’s no longer news but it’s still stirring up the tech world: Apple is releasing the latest version of its signature phone, the iPhone7, in a little less than a month. The iconic gadget, along with variants, is slated for launch on September 7. Here’s…
Founded in 2001 as MultifitOnLine, Muscle&Motion aims to enhance an individual's understanding of the muscular mechanics involved in particular movements of the human body. With this ideology, Muscle&Motion aims to improve the results while reducing a person's risk of injury. All these were the brainchild…
Making millions out of creating mobile apps may seem like a faraway dream, but it's a dream that Fitness22 is living today. This company, hailing from Tel Aviv, Israel, developed a dozen fitness apps (so far) and is currently making millions of dollars a year.…

Muscle and Motion - Success Story

Sun 19 June 2016 Written by Evi Evi
Approaching 1M users with the help of Emyoli A testimonial by Amit Gal Alon, CEO, Muscle and Motion LTD. Two years ago, I went looking for a tech provider to revamp my product, breathe life into it, and, most importantly, take it from side project…
Retailers, read this: buyers need something faster, more responsive in order to access the kind of information they want while in-store. A mobile strategy can help ! Written by Evi Here’s an interesting trend that should get most brick-and-mortar businesses excited: many “e-commerce first” websites…

Facebook Raking in Profits from Native Mobile Apps

Wed 11 November 2015 Written by Evi Evi
Mark Zuckerberg: "Betting solely on HTML 5 mobile apps was the biggest mistake we ever made as a company!" Written by Evi Intro It's no secret that Facebook is surging in revenue from mobile. In the first quarter of 2015 Facebook posted $3.54 billion of…

Dubsmash

Wed 14 October 2015 Written by Evi Evi
Dubsmash - capturing the attention of millions of users! Written by Evi How did 3 people come up with a smart tool that captured the attention of millions? Jonas Drüppel, Roland Grenke and Daniel Taschik are the young minds behind the rising hit Dubsmash, a…

Shazam - “A wizard is never late”

Tue 06 October 2015 Written by Evi Evi
A Wizard is Never Late Written by Evi Shazam: The story of how to make magic happen Shazam, the onomatopoeic expression, elicits wizardly, magical ideas. It’s also the name of an app millions of people use to identify songs they’re listening to. Soon it will…

Houzz 2015

Tue 29 September 2015 Written by Evi Evi
Houzz on Track to Generate a Billion USD in Revenue Written by Evi Do you have a killer mobile app idea? Mobile app billionaires Alon Cohen and Adi Tatarko found themselves in just such a situation and as a result, they put their heads together…

Snapchat

Tue 08 September 2015 Written by Evi Evi
Snapchat: from 0 to 1.5 Million active users in less than a year! Written by Evi You have an itch. You have a great idea for the next huge app and until you actually go out and build it, put it in the hands of…

Emyoli 2015

Tue 01 September 2015 Written by Evi Evi
Emyoli - Quarters 1 to 3, 2015 Written by Evi It has been a while since my last letter and I would like to share with you some of the latest insights and updates on Emyoli. The Franchisee model – On January, 2015 we were…
One of the key benefits of Amazon’s cloud service is the ability to use auto scaling. And since Auto Scaling is quickly becoming a key requirement for those looking to use cloud computing for hosting applications, let's understand what it's all about. About Auto Scaling…

App owners must not micro manage software engineers!

Tue 10 March 2015 Written by Ido Niv Ido Niv
As the app owner you need to handle so many things that are related to your business. Managing software engineers is an intensive task and time consuming that one must handle and manage with great attention - on a daily level. One of the best…

Is Facebook becoming Apple?

Tue 03 March 2015 Written by Ido Niv Ido Niv
One of the easiest things for developers to do to speed up their login authentication on their applications was to integrate with Facebook’s login process. Then all a user had to do to submit their data to your application was to click on a “Login…

After HP Software, Ido Niv joins Emyoli

Mon 23 February 2015 Written by Evi Evi
It is with great pride and pleasure that I introduce today Ido Niv, the latest addition to the Emyoli team and its first franchisee. Ido brings with him years of experience in the software engineering industry (see below). From hands - on coding experience to…
Apple’s been making changes in their app release protocols and developers who aren’t up to date on the move may find that it delays their product release schedule. Apple, as always, make their own rules and woe betide any that don’t comply. The changes From…

A Peek at Google’s Angular JS

Mon 09 February 2015 Written by Evi Evi
Google’s Angular JS is a development language which is all about creating web applications. The idea is that the transition between HTML and other scripting languages should be seamless and fluid. This allows for web applications with high-levels of functionality and much fewer compatibility clashes…

Technology Trends for 2015 – Some Predictions

Thu 18 December 2014 Written by Evi Evi
It is nearly 2015 and the big question is what’s going to happen in the world of mobile apps next year? It is a given that, for the moment at least, apps are here to stay. Let's take a look ahead into the near future.…

Recommended by Evi Rachmilewitz - Greetly

Tue 09 December 2014 Written by Evi Evi
David, the entrepreneur behind Greetly is a client of Emyoli – but he is also an incredible person to work with who has envisioned a great product. Hence, I feel I can speak objectively when I say that Greetly, the modern automated receptionist, offers businesses…
There are changes in computing that are so dramatic that we all have to completely alter our way of working to accommodate them. The Apple iPhone took mobile computing to the handset and now more than half of the world’s internet use is from a…

5 Habits for Successful App Development Outsourcing

Wed 19 November 2014 Written by Evi Evi
As the app world continues its boom with more and more apps serving the growing appetites of users over various platforms like the iPhone, iPad, Android phones and Android tablets, we're now seeing a growing stream of new “appreneurs” who don’t come from a technology…

Apple Pay: is it the $1 trillion app for Apple?

Tue 11 November 2014 Written by Evi Evi
You may have heard that with the launch of the Apple iPhone6 there’s a new service included - Apple Pay. It’s certainly got industry analysts excited – they’re predicting Apple’s market cap will eventually reach $1 trillion (making Apple substantially the biggest company of all…

iPhone 6 and iPhone 6 Plus – Up Close and Personal

Wed 05 November 2014 Written by Evi Evi
Another year, another new iPhone. Naturally, there’s been a lot of excitement about the new device. The big question is - does it live up to the hype? Let’s take a look: The Screen For all Apple’s denials that it would never happen – the…

iOS 8 Under the Hood

Thu 30 October 2014 Written by Evi Evi
Apple seems to update iOS so often now that it can be hard to keep track of what’s going on. The last release of iOS 7, iOS 7.0.4 , was a fairly cosmetic update with no major shifts in functionality. iOS 8 on the other…
Node.js is the hot property of application development at the moment, and it’s been quickly adopted by some of the biggest names in the industry (including Microsoft and Yahoo!). Why? It’s all about “real-time” applications and “highly-scalable” functionality. If you’re considering moving your application to…
It can’t have escaped any Android app developer’s attention that there’s a new release of Android pending - Android “L”. Google is going all out to refresh Android in this release and there are some pretty major changes coming. With that in mind, here’s what…
Apple announced their new language Swift at the WWDC 2014. For the application developers of you out there, this means you’ll need to get familiar with Swift, so we’ve put together a quick “cheat sheet” on the things you need to know most: First though,…

Who will handle your QA?

Mon 12 May 2014 Written by Evi Evi
Who will handle your QA? I've seen so many projects in which QA is simply ignored, usually in an effort to “save budget” or worse - due to a corporate viewpoint that says “QA isn’t necessary”. In a number of companies that I’ve worked for,…

MVP has grown

Wed 07 May 2014 Written by Evi Evi
The Minimal Viable Product (MVP) approach has become extremely popular with “appreneurs” who hope to develop and launch the next Vine, WhatsApp, SnapChat, and Instagram. The main idea is to develop and launch a thin mobile app with minimal features, yet one that still offers…

Cloud Bursting

Mon 31 March 2014 Written by Evi Evi
Provisioning an application correctly is hard. How can a CIO predict how much hardware to buy and provision? In reality IT managers buy hardware to cover for high load scenarios. The practical meaning of this approach is high CAPEX and low utilization rates. Before the…

Big Data

Tue 25 March 2014 Written by Evi Evi
RDBMS RDMBS stands for Relational Database Management System. It is a system that provides a way to store data in the form of tables. The relationship among the data is also stored in the form of tables. Take for example the following structure of a…
emyoli offshore is an exciting service of ours in which we leverage our strong network in Eastern Europe and assist software companies to scale up or down software engineering and QA work for a very attractive cost - see this video: http://youtu.be/wnOJJ7K7BQc

Public Cloud vs. Private Cloud

Mon 03 March 2014 Written by Evi Evi
Various IT vendors try to cast every technological solution they have as a cloud solution. They do that because they know how popular the term “Cloud Computing” is and because their products involve virtualization. These vendors that execute some degree of datacenter automation go one…

Is this the end of the “Download Valley”?

Mon 24 February 2014 Written by Evi Evi
Not too long ago I was reading about Google’s decision to end its contract with the translation company Babylon, run by Noam Lanir and Alon Carmeli. It appears that Google has finally accepted the simple truth that in the “making users happy” vs. “making a…

AWS and PaaS

Mon 17 February 2014 Written by Evi Evi
What is PaaS? PaaS is simply Platform as a Service. It’s a cloud computing term that represents the ability to hire a scalable configured platform for the time that you need it and no longer. It eliminates the need for expensive hardware and software resources…
Entrepreneurs are smart enough to know that they need help and to find it. However, when it comes to software projects they’re often missing out. I keep coming across adverts like this for projects, “Looking for software engineers only. Please no agencies and no middlemen.”…

Lots of Coding, Not Enough Collaboration

Mon 03 February 2014 Written by Evi Evi
I’ve worked as a software engineer for many years and I’ve seen the inside track in various types and sizes of companies. One of the major issues I’ve come across is that software engineers can easily become too focused on the day-to-day work and not…

iOS vs. Android – How Close is the Battle?

Mon 27 January 2014 Written by Evi Evi
Apple had an easy run with the introduction of the iPhone - at the time, if you wanted a smartphone you bought an Apple product or you didn’t get one at all. However, it hasn’t taken that long for competing products to appear on the…
If you’re a highly technical kind of entrepreneur – you can probably skip this post. However, if you’re an entrepreneur with great ideas that need software implementations but don’t have a technical background, you should probably stick around. This is all true for applications, Facebook…

Graphic Design and Wire Framing

Mon 13 January 2014 Written by Evi Evi
I often meet new entrepreneurs and possibly great entrepreneurs looking to make their mark on the application world and create the “next big thing”. It gets me excited to recognize the creative spark in their eyes and the power of their enthusiasm. They’re always ready…

Summarizing 2013

Sun 29 December 2013 Written by Evi Evi
Summarizing 2013 - A letter by Evi Rachmilewitz, CEO, emyoli Dear Friends, Family, Colleagues and Emyoli Stake Holders As we come towards the end of another year, I would like to take this opportunity and to summarize our company’s significant business achievements of 2013. 2013…

iOS 7 – What’s Hot and What’s Not?

Tue 12 November 2013 Written by Evi Evi
Apple users have had a busy week as iOS 7 hits most of their major devices. This release is all about integrating hardware design with software design and is expected to see a major increase in app development for the platform. Let’s take a look…
Mobile developers are now faced with a choice when it comes to development – to aim for an Android or iOS exclusive release or to use cross-platform development tools to aim for both markets. Let’s look at the advantages and disadvantages of each approach: What…
Software development is an extremely costly process - in fact the biggest expense for development teams is the salaries of their employees. In the current economic climate there are serious pressures for companies to slash their overheads and costs, and this can often be achieved…